Ivy League Content Blog | Ivy League Content Writer

Types of Branded Content Your Website Needs

Author: CatOn: Jul 07Categories: Content Marketing, Content Writing Tips, Copywriting, Ivy League Content, Ivy League Content Blog

Types of Branded Content Your Website Needs

Content Marketing, Content Writing Tips, Copywriting, Ivy League Content, Ivy League Content Blog

Blogs and articles and infographics, oh my! Choosing content can sometimes feel like choosing dinner from a seemingly endless restaurant menu. There are so many types of branded content that could serve your website well–the trick isn’t finding...

The Art of Writing Persuasive Content

Author: CatOn: Jun 23Categories: Content Marketing, Content Writing Tips, Copywriting, Ivy League Content, Ivy League Content Blog

The Art of Writing Persuasive Content

Content Marketing, Content Writing Tips, Copywriting, Ivy League Content, Ivy League Content Blog

Question: if you lead a horse to water, how do you make him drink? The answer to this is the classic saying you can lead a horse to water but you can’t make him drink. But it’s a relevant question for marketers and business owners. Because...

Content Marketing Mistakes You’re Still Making and What to Do Instead

Author: CatOn: May 27Categories: Content Marketing, Content Writing Tips, Copywriting, Ivy League Content, Ivy League Content Blog

Content Marketing Mistakes You’re Still Making and What to Do Instead

Content Marketing, Content Writing Tips, Copywriting, Ivy League Content, Ivy League Content Blog

We’ve got some bad news. Take a deep breath. Ready? Your content isn’t performing as well as it could. Here’s the thing: if you’re turning a critical eye to your marketing analytics, you probably already know this fact. You just...

How to Future-Proof Your Content Marketing

Author: CatOn: May 10Categories: Content Marketing, Content Writing Tips, Copywriting, Ivy League Content, Ivy League Content Blog

How to Future-Proof Your Content Marketing

Content Marketing, Content Writing Tips, Copywriting, Ivy League Content, Ivy League Content Blog

Well, Toto, it’s official: we’re not in Kansas anymore. And by Kansas, we mean the Mad Men world of marketing. Welcome to the future, where data and content and digital everything are the rules of the road. And for all that your content seems...

Is It Blogging or Content Marketing? Here’s How They Fit Together

Author: CatOn: Feb 26Categories: Business, Content Marketing, Content Writing Tips, Copywriting, Ivy League Content, Ivy League Content Blog

Is It Blogging or Content Marketing? Here’s How They Fit Together

Business, Content Marketing, Content Writing Tips, Copywriting, Ivy League Content, Ivy League Content Blog

Is it content, or is it marketing? No, that’s not a trick question. It’s actually essential to how you approach your blog as an online marketing tool–and your online marketing vis-a-vis your blog. We’ve written left, right, and...

How Often Should You Actually Blog? A Guide to Blog Frequency According to Science

Author: CatOn: Feb 14Categories: Business, Content Marketing, Content Writing Tips, Copywriting, Ivy League Content, Ivy League Content Blog

How Often Should You Actually Blog? A Guide to Blog Frequency According to Science

Business, Content Marketing, Content Writing Tips, Copywriting, Ivy League Content, Ivy League Content Blog

It’s early o’clock in the morning and you’ve finally finished writing your blog post. Now comes the critical question: do you post it now or later? Because on one hand, you know you’re supposed to blog often. But on the other...

Kill Your Copywriting, Not Your Following: Killer Web Copywriting Tips to Start Using

Author: CatOn: Dec 18Categories: Content Marketing, Content Writing Tips, Copywriting, Ivy League Content, Ivy League Content Blog No Comments

Kill Your Copywriting, Not Your Following: Killer Web Copywriting Tips to Start Using

Content Marketing, Content Writing Tips, Copywriting, Ivy League Content, Ivy League Content Blog

An online presence is the difference between customers discovering your site and customers not knowing you exist. But good copywriting is the difference between one-time visitors and loyal return customers. Here’s the problem: if you’re like many...

Website Copywriting for Beginners: How to Write Killer Content for Your Most Important Pages

Author: CatOn: Dec 06Categories: Content Marketing, Content Writing Tips, Copywriting, Ivy League Content, Ivy League Content Blog

Website Copywriting for Beginners: How to Write Killer Content for Your Most Important Pages

Content Marketing, Content Writing Tips, Copywriting, Ivy League Content, Ivy League Content Blog

Your website is your online storefront. The problem for many business owners is that they know how to organize their physical storefront but lack a similar skill set to do the same with their online storefront. Unlike your actual storefront, your website...

Copywriting Mistakes to Stop Doing NOW and What to Do Instead

Author: CatOn: Aug 12Categories: Content Marketing, Content Writing Tips, Copywriting, Ivy League Content, Ivy League Content Blog

Copywriting Mistakes to Stop Doing NOW and What to Do Instead

Content Marketing, Content Writing Tips, Copywriting, Ivy League Content, Ivy League Content Blog

The demand for quality content is at an all-time high. As marketers struggle to keep up with the ever-increasing need for potent copywriting, the digital landscape gets muddled with a lot of ineffective and cringe-worthy copy. To help you elevate your...